Bragg Gaming Group, has taken its ORYX Hub content live with Admiral Bet in Serbia, significantly enhancing the operator’s offering.
Following a successful integration, Admiral Bet’s Serbian customers now have access to the wide and diverse games library offered via ORYX Hub, including unique, exclusive and localized content from ORYX RGS partners GAMOMAT, Peter & Sons, CandleBets, Golden Hero, Kalamba, Givme Games.
ORYX Hub features 13,000+ aggregated titles from over 100 providers, including ORYX’s proprietary games as well as a range of content from the industry’s most sought-after suppliers.
The operator can also utilize ORYX’s player engagement tools, including tournaments with real-time leaderboards, free rounds, achievements, and quests, which have been proven to drive player engagement, conversion, retention, loyalty and player value.
Admiral Bet, part of the NOVOMATIC Group, is a leading operator in the regulated Serbian market and offers a comprehensive online casino offering. Bragg’s ORYX Gaming is already an existing partner and trusted supplier to the group in the German and Croatian markets.
ORYX Hub content has proven popular with Serbian players since it entered the regulated market in 2017 and Bragg now works with several operators in the country.
Chris Looney, Chief Commercial Officer of Bragg Gaming said:
“We are thrilled to have taken our ORYX Hub content live with Admiral Bet, a leading operator with a vast client base. Our games have resonated well with Serbian players since we entered the market and this partnership is a testament to the appeal of our offering with the local audience. Together with Admiral Bet, we will further strengthen the reach of our content.”
Bojan Kesić, Head of Business Developmentat Admiral Bet, said:
“The ORYX Hub offering is impressive, featuring content from premium global suppliers. With such a wide selection of games on offer, our customers are certain to find their own favorites whether their preference is themes, mechanics, features or volatility. Adding ORYX’s content to our casino has significantly strengthened our offering.”